Professional coaching: techniques for business coaches and experts

Professional coaching attempts to meet the diverse needs of individuals and organizations, but always following methodologies that use recognized coaching techniques. In this regard, one should always be wary of coaches who are generally not certified and who shine automatic results.

Types of coaching

Indeed, the coaching process is based on a partnership in which the coached person must take responsibility for its development, the coach being essentially a catalyst which thanks to his training and experience, can lead the client to explore his potential and to undertake actions that will promote personal and professional development. We distinguish several types of coaching, the main ones of which are as follows:

  1. Executive coaching (senior managers)

Executive business coaching is aimed at senior leaders of organizations. These leaders occupy usually important positions of authority and have to manage in complex situations that can have a significant impact on their business, private or public, or on their industry. Generally, executive coaching focuses on the systemic aspect of the role of the manager, his leadership, personal impact, communication skills, strategic thinking and personal balance. 

Executive business coaches like Pierre Basson are working at this level have, in most cases, significant experience as a leader themselves, or as an organizational consultant.

  1. Management coaching

Management coaching is usually used with mid-level managers, especially with high potentials. Coaching generally aims to optimize their management approaches in order to better work with their team, their colleagues, and their boss. 

The main topics that can be the subject of a management coaching program can be the communication, interpersonal skills, political skills, delegation, self-confidence, team management, management skills, priority management, leadership, management conflicts, etc. A coach helps them bring out or confirm their personal management style and lead them to develop greater flexibility in how they see, think and act.

  1. Career coaching

Career coaching is for anyone who faces a professional situation that requires a new look at his career and his life including:

• professional reorientation

• an important career decision

• a transition between two functions

• an assessment of his current professional situation

  1. Business coaching

Business coaching is a structured process between an entrepreneur, a manager or a manager and a professional coach in order to carry out a business project, to develop potential to be a leader, to improve your quality of life or even to solve a problem, more efficiently and faster than it would do on its own. In general, business coaching aims to promote the achievement of better business results, develops a more appropriate strategic orientation, to support important organizational changes, develop your creativity, explore the growth areas of the business with a more effective leadership, to mobilize staff, to improve their influence. etc.

  1. Life (or personal) coaching

Life coaching consists in supporting a person in the definition and realization of his life goals. The client, accompanied by the coach, identifies his limiting beliefs and his resources and continues its process of personal development. Indeed, life coaching covers many areas of daily life such as:

• the relationship with the other

• the balance between career and private life

• well-being and health

• Spirituality

However, life coaching is not therapy, nor an exploration of psychological problems which prevent normal staff functioning.

Executive business coach Pierre Basson

Coaching is a partnership that emphasizes the action that our clients intend to take to achieve their vision, their goals and their desires. Coaching raises questions that lead clients to discover themselves, which increases their level of perception and responsibility.

They benefit from a structure of accompaniment, support and a precious source of feedback. The coaching process helps clients define and reach their professional and personal goals faster and easier than would be possible without the intervention of a coach.

Among the business services important for the companies are executive coaching is aimed at senior leaders of organizations. These leaders generally occupy positions of authority and must manage in complex situations that can have a significant impact on their business, private or public, or their industry.

Profitability expert assessment methods

There is not a single method of evaluation but several methods to evaluate a business. Each method brings a particular vision of the company, more or less appropriate according to its size (very small business, crafts, liberal profession, SMEs or listed companies), its sector of activity (industry, news technologies, service, trading …), its financial situation, its profitability, its development prospects and the weight of the seller in its performance.

One value or multiple values? The reflection on the value of the company will be based on a range of values, we also speak of a “point cloud”, determined by the experts. In the context of a sale / acquisition, the profitability expert methods present the advantage of being usable by both the seller and the buyer. 

The ceding bases value on a projection of the company’s history when the buyer focuses on his expectation of profitability. Both parties will be able to compare their vision of the business and get an idea specifies the financing need related to the acquisition.